Boom for experience economy as hit TV shows enter real world

Peaky Blinders, Friends and Stranger Things have all been given experiential treatment

TV-themed festivals, events and experiences are booming as fans of hit shows such as Friends, Peaky Blinders and Stranger Things take their living room love affair into the real world.

Earlier this month, fans of Peaky Blinders were treated to the hit BBC show’s first ever official festival, Primark recently opened a Friends-themed cafe in Birmingham and later this year Netflix’s Stranger Things gets the full Secret Cinema experiential treatment.

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from Culture | The Guardian https://ift.tt/2nAVnlF