Chinese pop star Jane Zhang recruited for US tourism campaign in bid to boost falling tourist numbers

Chinese pop star Jane Zhang will front Brand USA’s biggest ever campaign on China’s Twitter-like social media platform Weibo next month, as it attempts to turn around a drop in Chinese tourists during an increasingly acrimonious trade war.Mandopop star Zhang, who is nicknamed the “Dolphin Princess” for her high vocal register, has been filming in Las Vegas, New York and San Francisco for the campaign, set to be called “Feel the USA”, the organisation said.During her career as a pop star, Jane…

from South China Morning Post https://ift.tt/2PuAm9Q