Stars used to keep quiet about their pregnancies, fearing they could ruin their career. Now they are celebrating them – and Cardi B is leading the pack
‘SAD NEWS: I can’t see my vagina any more,” tweeted the record-breaking superstar rapper Cardi B in June. She had revealed her pregnancy to the public while performing on Saturday Night Live in April. Later, she tweeted that the last month of her pregnancy was “hell” and, when daughter Kulture was born, opened up about the baby’s sleeping patterns, her emotions (“I’m in love and I feel like I’m melting”), and, then, that she had “underestimated the whole mommy thing”, cancelling tour dates she had planned for six weeks postpartum. It was unusual to see a pop superstar documenting their experience of pregnancy and early motherhood so publicly. Until recently, pregnancy has been mostly anathema to the pop world.
However, a more positive, accepting attitude has been brewing for a while. In 2011, Beyoncé famously announced her pregnancy to the crowd at the MTV Video Music awards, and those watching at home, by flicking open her jacket, rubbing her bump and grinning. In 2017, a floral, veiled image of her kneeling while pregnant with twins received the highest number of Instagram likes of the year.
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