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How Spotify had a hand in K-pop’s meteoric rise: BTS, Blackpink and Exo among app’s top streamed bands

K-pop is at an all-time high and the genre owes a great deal of its international success to Spotify, the global audio streaming subscription service which is now dominated by the infectious sound from South Korea.In 2014, Spotify launched its K-pop flagship playlist K-pop Daebak, which now has more than 2.4 million followers. Between January 2014 and January this year, K-pop streams increased more than 1,800 per cent and during the same period users listened to more than 134 billion minutes of…

from South China Morning Post https://ift.tt/397yitq

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